TDS
Company History

TDS, a startup with big dreams

Emerged with a rooted passion for travel, travel technology, and a commitment to cementing intermediaries role and overall relevance within the broader travel industry. TDS was established in Riyadh and Dubai in mid 2023, and quickly grew its team to 60 people and expanded its offices to Jeddah, Cairo, and Jakarta in addition to commercial teams strategically stationed in Istanbul, Casablanca, London, and San Paulo.

Founded by a team of seasoned travel professionals and backed by prominent & highly recognized and reputed Saudi investors, TDS is poised to make a mark in the B2B travel landscape. Our digital DMC solution & global platform caters to emerging markets and drives volumes and distribution reach through local language, local currency, and local customer service, with sharp focus on the MEA region.
Travel destinations solutions

Our Mission

Around the world, across MEA region & locally where we are present, we are on a mission to empower partners and their travelers with competitive products and personalized travel experiences through high attention to details and best-in-class handling and DMC services.

Our core values form the foundation of our operations guide every decision we make. Integrity, innovation, collaboration, and customer-centricity are at the heart of everything we do. We believe in transparency, ethical practices, and delivering exceptional value to our partners. With a culture built on trust, we are committed to nurturing long-lasting relationships based on mutual success.
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experiences for travelers

Our Vision

At TDS, our vision is to redefine the travel industry by leveraging cutting-edge technology and fostering strategic partnerships. We strive to empower travel agencies, B2B providers, and travellers alike with innovative solutions that streamline processes, enhance efficiency, and unlock new opportunities. Our ultimate goal is to create a world where travel experiences are personalised, memorable, and effortlessly connected.
travel products and services

Strategic Partnerships

Collaboration is vital to our success. We value strategic partnerships and collaborations that enable us to expand our offerings and provide enhanced value to our clients.

By partnering with leading suppliers, we ensure access to a wide range of travel products and services, enabling us to deliver comprehensive solutions to our clients.
Travel Destinations Solutions

Our People

CEO & Co-Founder, TDS

Ahmed El Faramawi

Ahmed is a seasoned travel industry executive with over 30 years of experience in the MEA region and international markets. Highly passionate about launching new ventures, spearheading competent teams, creating demand, and increasing market share. Ahmed enjoys chasing success and is recognized for his commitment to service excellence, adding value to partner clients and suppliers while delivering significant returns to partners and stakeholders.

Before TDS, Ahmed co-founde'Lots of Hotels' in Dubai in 2012, which is today “WebBeds”. He served for 10 years and held various leadership roles, starting as General Manager MEA in 2012, then Deputy CEO Americas & MEA in 2017 until he was named CEO Umrah Holidays & Managing Director WebBeds Saudi Arabia in 2020. Prior to WebBeds, Ahmed dedicated some 14 years tGTA in the Middle East, starting off as a Sales Manager in 1998 in Dubai, then relocated to Riyadh to establish GTA Saudi office in 2003 and culminated in his role as GTA Commercial Director MEA until 2012.

Khaled

Chief Technology Officer

Ali

Chief Contracting Officer

Salah

Director, Product & Business Development

Jilani

Sales Director - KSA

Yahya

Finance Director

Assad

Financial Controller

Sultan

HR Director

Sameh

HR Director

Ali Taheri

Chief Contracting Officer

Ali Taheri boasts 22 years of experience in global travel procurement, commercial strategy, and hoteltech, with 18 years in executive roles at industry leaders like Destinations of the World, Tourico Holidays, Hotelbeds, and Bookingwhizz. With a B.Sc. in Hotel Management and an MA in Tourism from London Metropolitan University, he has also provided guidance to numerous travel tech startups. Mr. Taheri's focus centers on comprehending travel suppliers and their objectives to craft personalized distribution strategies that optimize inventory to meet demand.

Khaled Mostafa

Chief Technology Officer

Khaled Mostafa, a seasoned executive with nearly two decades of diverse industry experience, held key leadership positions in the travel sector, with a track record at WebBeds and Expedia. He also co-owns a luxury retail business. Khaled’s contributions extended to life-science marketing and technology and included roles at financial institutions and global mobility service providers. He holds an MA in Management from the University of Westminster and a BSc in Social Policy and Management from London Metropolitan University. His commitment to exceptional client and supplier relationships remains unwavering.